뮤직 마운틴과 옥상 공원으로 탈바꿈한 지속가능한 아인트호벤 ‘De Heuvel’ 쇼핑센터 문화지구

MVRDV to transform Eindhoven shopping centre into sustainable cultural quarter with “Music Mountain” and rooftop parks

네덜란드 남부 노르트브라반트주의 공업도시 아인트호벤의 오래된 쇼핑센터가 뮤직마운틴과 옥상 공원이 있는 이색적인 문화지구로 탈바꿈한다.

MVRDV가 디자인한 이 건물은 지붕에 공원뿐만 아니라 유리산이 쌓여있는 독특한 구조다. 설계는 기존 건물의 확장 및 개방으로 아인트호벤 도심의 주변 공공 공간 및 문화 건물이 잘 조화를 이루도록 계획되었다. 쇼핑 센터의 지붕이 있는 통로는 열린 거리로 대체되어 도시의 매력적임과 역동성을 듬뿍 담아낸다. 낮에 아인트호벤 주민들은 건물에 머물면서 일하거나 휴식을 취할 수 있다.

MVRDV 창립 파트너인 위니 마스는 “문화는 도시를 매력적으로 만들고 아인트호벤 만큼 빠르게 성장하는 도시는 더 눈에 띄는 중앙 음악 공연장을 가질 충분한 자격이 있다”며 “우리의 비전은 개방적이고 접근 가능한 쇼핑, 주거 및 문화 구역이며, 기존 건물을 근본적으로 개방하고 단지를 7개의 새로운 도시 블록으로 변형함으로써 지붕에서 위로 확장하고자 했다”고 디자인 의도를 설명한다.

쇼핑과 외출을 원하는 아인트호벤의 모든 사람들을 위해 매력적인 복합 단지를 구현하는 동시에 도심과의 상호 작용을 긴밀히 이어주고자 한 것이다. ANN

Architect_ MVRDV

Founding Partner in charge_ Winy Maas

자료_ MVRDV

MVRDV has developed a proposal to radically transform Eindhoven's Heuvel shopping centre into a green cultural quarter. On its roof, the design features not only a park, but also a stacked cultural building under a "glass mountain". The strategic vision was presented on Tuesday 18th May to an enthusiastic response from the mayor and aldermen of Eindhoven, paving the way for a feasibility study of the Muziekgebouw that is expected before the end of the year.

The project is the result of an agreement made in 2020 between CBRE Global Investors, the municipality of Eindhoven, the province of North Brabant, the Muziekgebouw Eindhoven, and VNO-NCW to develop a sustainable solution for the outdated Heuvel shopping centre and the Muziekgebouw, a music venue located in the existing shopping centre.

In MVRDV's vision, the Heuvel will be transformed into an urban quarter where shopping, culture, and recreation take place in the same location. The existing buildings will be expanded and broken open so that they better connect with the surrounding public spaces and cultural buildings of Eindhoven’s inner city. The covered passages of the shopping centre are replaced with open streets, making the quarter an active part of the life of the city, while the roofs are accessible and green, creating a park that adds to the area’s attractiveness.

Above the existing Muziekgebouw will be a stacked cultural building under a “glass

mountain”. This mountain – which visitors can climb for beautiful views of the city – creates an eye-catching landmark for the Heuvel, and makes the quarter an important contribution to the densification and greening of central Eindhoven. It also creates additional space for the Muziekgebouw, allowing the venue to adopt a broader programme. The ambition is to turn the Muziekgebouw into a living room for the city: during the day, Eindhoven residents will be able to stay in the building’s foyers to work or relax. With this new mix of functions and the much broader programme offering, “Het Heuvelkwartier & De Muziekberg” (“The Hill Quarter & The Music Mountain”, as the proposal has already been christened) will draw Eindhoven residents in greater numbers.

“Culture makes a city attractive, and a city as fast-growing as Eindhoven deserves a central music venue that is more visible”, says MVRDV founding partner Winy Maas. “Our vision is an open and accessible shopping, residential, and cultural quarter. We achieve this by radically opening up the existing buildings, transforming the complex into seven new city blocks, and expanding upwards from the roofs. Our goal is to make the complex attractive again for all the people of Eindhoven who want to shop and go out, while at the same time ensuring interaction with the inner city. In our vision, the area will have a totally different allure.”

Shopping centres worldwide are suffering from a decline in visitors due to the rise of online shopping, especially since the beginning of the coronavirus pandemic. MVRDV has worked on a number of projects which address this shift – from the under-construction Marble Arch Hill, a temporary installation that aims to entice visitors back to London’s Oxford Street, to the Tainan Spring in Taiwan, a green oasis that opened in 2020 built on the foundations of a half-demolished shopping mall.